ABout.

“We do fun stuff very well.”

“I established an independent creative production practice, The Social Crew, to introduce my specialist skills in creative production and marketing, specifically to the creative industries.

By offering a service which differs to that of a traditional production practice, I have created concepts for brands, developed new experiences for visitors, and worked directly with artists and like minded industry professionals, to provide collaboration which elevates their practice.”

THE SOCIAL CREW

Established in 2014 by Creative Producer Belinda Collins (Bee), The Social Crew specialise in concept development, experience creation, creative direction, production, project management and marketing within the creative industries. Our individual industry experience spans over 20 countries, amounting to an invaluable collective skill set that has quickly cemented the crew as world-class leaders of the Australian creative industries.

We are a multi-award winning studio with expertise across a variety of production and marketing disciplines. Day to day you’ll find Belinda at the helm, and we also have a extended crew that grows with the scale of our projects to include specialists in; Production, Operations, Site Management, Coordinators, Guest Management and Ticketing Services. We also collaborate with experts in; Graphic Design, Lighting and Sound Technology, Scenic Creation, Engineering, Building, Videography, Photography and many, many more industries.

Our broad skills allow us to offer end-to-end delivery of large-scale projects including major events, art exhibitions, festivals, cultural events, experiences, placemaking projects and public installations. We often collaborate with talented people bringing ideas to life, and also develop unique concepts for diverse audiences within the community.

We tend to focus our work on our passion - music, art, culture - we ensure a high-class approach to production and marketing within the creative industries for individuals, creatives, government bodies, stakeholders and not-for-profit organisations.

We enjoy projects which engage creativity and design and in turn, deliver unique experiences, often working in spaces that are previously not accessible. We provide our expertise across the creative process.

As specialists in our field, providing an end-to-end service, from financial feasibility, budget management, develop creative concepts and deliver against detailed project plans. We negotiate access to unique spaces, review contracts, manage technical and operational production and collaborate with the best - from scenic painters and set builders to engineers and lighting designers.

Our style is one that is hands-on which we find ensures the best possible results. We encourage discussion and collaboration in line with our core values of integrity, professionalism, efficiency and enjoyment.

Learn more about our services here.

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BELINDA COLLINS

With almost 20 years of event production and marketing experience, Belinda has established herself as a formidable force in the events industry.

Her early career has taken her from Australia to Europe, Asia, Africa, and North America where she played a pivotal role in orchestrating some of the world's most renowned sporting events (London Olympics, Scottish PGA) and major conferences (World Economic Forum, Barclays, Nomura, Deutsche) and gala dinners anywhere from MoMA to St Paul’s Crypt, hosting anyone from your fancy friends to The Queen.

Since founding The Social Crew in 2014, Belinda has continued to make her mark by creating, curating, producing, and marketing projects in the realms of art, culture, and music. From festivals and installations to music events and art exhibitions. In it’s 10th year Belinda has once again ventured to London to explore international opportunities to full-fill the dream of the endless summer.

In the art space, Belinda has co-managed a not-for-profit art space Besser Space, and additionally produced exhibitions for some of the world’s most notable urban artists including Rone, Mysterious Al (UK), Meggs, Luke Cornish (ELK), Lucy Lucy (France), Kaff-eine, Katherine Gailer (Colombia) and Abbey Rich.

Music wise, programming and producing line-ups of local favourites like Julia Stone, Kingswood, Olympia, The Peep Tempel, Harvey Sutherland and Cable Ties, introducing new live performance concepts including punk line-ups in pig pens to southern garage rock in Spiegeltents. Also adding to the portfolio celebrations for renowned musical legends such as John Farnham, Archie Roach, Grinspoon and Paul Kelly.

Widening the scope in the major event space, Belinda has also hand-picked and led teams of up to 200 and creatively produced some of Australia’s most notable festivals and events, including the White Night Melbourne, Wall to Wall Festival, Art After Dark, Mona Foma, Rone Empire and Time Rone - for up to 500,000 visitors.

Belinda's strength lies in her ability to conceive unique experiences and captivating concepts plus deliver successful results. She thrives on creating immersive, experiential experiences that leave a lasting impact on visitors. With her wealth of experience and creative vision, she is always excited to bring her touch to new projects and events, ensuring that each experience is elevated to its fullest potential, with the most impactful marketing outcome.

Whether it's venturing across her home country or embarking on international journeys, Belinda is a passionate adventurer, always on the move to explore new horizons. Her love for travel fuels her curiosity to seek out emerging artists and unique experiences from around the globe. In her spare time you’ll find her in the pool, on the beach or hiking a mountain.